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About Lonpuston

A Dentist, a journalist, and a unknown explorer. Lonpuston media is only for sharing what was found in this fast-pacing world --- especially digital media --- that affects our day-to-day life.
Any question, click my profile and PM. Thanks.

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The Ultimate Guide to Cross-Border Ecommerce in China: History and Scale

With the rise of the internet and exploding growth of the China e-commerce in the last 20 years. More and more foreign brands are becoming interested in selling their products directly into China using eCommerce platforms. The challenge, however, is that China is not exactly a walk in the park for foreign brands. It has complex regulatory policies and vastly different eCommerce ecosystems. This is why, as a foreign brand who wants to sell to China using cross-border e-commerce trade it is critical to understand the latest market trend, political policies, and financial insights. In this ultimate guide to Cross-Border eCommerce in China, we are going to walk you through all the necessary steps you’ll need to know as a foreign brand about selling to China and we’ll begin with a brief history of Cross-Border Ecommerce in China. History of Cross-Border Ecommerce in China From 1.0 to 3.0, 20 Years in the Making 1.0 (1998-2007), The Rise of Oversea Buyers 1998 As early as 1998...
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The Ultimate Guide to Cross-Border Ecommerce in China: Selecting Supply Chain and Logistics

If I ask you which part of your cross-border e-commerce business in China is the most important, what would you say? You may instinctively say marketing, advertising, establishing the right partnership, taxes, protecting my IPs, or even sales and conversion... But if you really think about it, none of those matters until you have your supply chain setup properly and shipping logistic down packed. In the previous two Ultimate Guide to Cross-Border Ecommerce in China, we have gone talk extensively about the history of Cross-Border E-commerce in China and how to choose the right platform. In this article, we’re going to dig a little deeper and talk about all the ways you can establish your supply chain and logistics for your cross-border e-commerce business for China. 4 Ways to Establish Your Supply Chain for Cross-Border E-commerce in China If you’re ever planning to set up a cross-border e-commerce store selling to China, you’ll first need to figure out where you’re going to get y...
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The Ultimate Guide to Cross-Border Ecommerce in China: How to Choose Right Platform for Your Business

In a previous post, we’ve briefly talked about cross-border eCommerce in China in terms of its history and its current scale. If you haven’t read it, we highly recommend read that article first: The Ultimate Guide to Cross-Border E-commerce in China: History and Scale . In this article, we’re going to continue exploring the idea of cross-border eCommerce and talk give you an overview of the complete ecosystem as well as show you which platform model is the best for your business to sell cross-border into China. An Overview of the Ecosystem Before we talk about the nitty gritty of choosing the right cross-border e-commerce platform for your business to sell to China, let me first give you a complete overview of the current Ecosystem Most people grossly underestimated the extent of the Chinese cross-border e-commerce ecosystem. It is actually highly integrated and roughly divided into 3 sections with multiple subsections. On the very top level you the very fabric of any e-commerce ...
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